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Meet Our Client

100K is a modern nicotine pouch brand inspired by Swedish standards, developed using technology in Gandhidham, Gujarat, and exported to multiple countries. Designed for a cleaner, smoke-free experience, 100K focuses on innovation, quality, and style for today’s consumers.

Objective :

To create premium, impactful, and market-ready packaging that reflects 100K’s modern identity and appeals to a global audience. The goal was to design packaging that communicates innovation and quality while maintaining compliance, functionality, and a sleek aesthetic that resonates with a style-conscious consumer base.

What We Did :

  • Packaging Design: Developed a range of packaging concepts for the nicotine pouch collection, focusing on:
  • Modern Aesthetics: Clean, minimal layouts with bold typography and contemporary color palettes to convey a premium lifestyle appeal.
  • Brand Consistency: Ensured design uniformity across variants to strengthen shelf presence and brand recognition.
  • Practical Design Approach: Balanced visual appeal with clarity, ensuring that all product information and branding elements remain clear and compliant.
  • Creative Direction: Aligned the design language with 100K’s global vision—bold, confident, and forward-thinking—positioning the brand as a trendsetter in its category.
  • Results :

  • Delivered packaging that successfully communicates the brand’s modern and premium positioning.
  • Strengthened visual identity and consumer recall through cohesive design.
  • Helped establish 100K as a distinctive, stylish brand in the growing nicotine pouch market.