100K is a modern nicotine pouch brand inspired by Swedish standards, developed using technology in Gandhidham, Gujarat, and exported to multiple countries. Designed for a cleaner, smoke-free experience, 100K focuses on innovation, quality, and style for today’s consumers.
To create premium, impactful, and market-ready packaging that reflects 100K’s modern identity and appeals to a global audience. The goal was to design packaging that communicates innovation and quality while maintaining compliance, functionality, and a sleek aesthetic that resonates with a style-conscious consumer base.
Creative Direction: Aligned the design language with 100K’s global vision—bold, confident, and forward-thinking—positioning the brand as a trendsetter in its category.