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Meet Our Client

Asian Toys is one of India’s largest toy manufacturers, known for offering a wide range of playful and educational toys for children. With a strong focus on creativity and child development, the brand continues to innovate in both product design and presentation. Their toys are sold across Tier 1, Tier 2, Tier 3 cities and major metropolitan markets, making Asian Toys a trusted name in households across the India.

Objective :

To design visually appealing and functional packaging for Asian Toys that reflects the joy and imagination of play while aligning with brand values of quality and child engagement. The goal was to create packaging that not only attracts attention on store shelves but also clearly communicates product features and usage, enhancing buyer trust and appeal.

What We Did :

Packaging Design: Created customized packaging for various toy categories, ensuring:
  • Bright, engaging visuals that reflect the fun and educational nature of the toys.
  • Clear labeling, age-range identifiers, and instructions to support informed buying decisions.
  • Durable, print-ready designs suitable for large-scale production and retail display.
  • Brand Alignment: Ensured every box design was consistent with Asian Toys’ brand identity by maintaining a cohesive color palette, fun typography, and friendly illustrations.
  • Child-Centric Approach: Integrated design elements that appeal directly to young children, such as playful characters, bold colors, and real-toy visuals—Designed packaging featuring popular licensed cartoon characters such as Shinchan, Kiko, Masha and The Bear, and Dora, ensuring accurate representation and high visual impact.

    • Results :

  • Delivered packaging that stands out on shelves and instantly communicates product value
  • Enhanced brand recognition and buyer confidence through professional, cohesive designs
  • Supported Asian Toys’ retail expansion by creating scalable and print-ready packaging assets