Sikandar is a bold and dynamic Dubai-based brand in the tobacco industry, positioned to reflect strength, heritage, and confidence. With a focus on premium quality and strong market recall, Sikandar aims to establish a distinct identity within a highly competitive segment through impactful design and branding.
To create a powerful and recognizable brand identity that captures the essence of “Sikandar” — symbolizing dominance, trust, and legacy. The goal was to design packaging and branding that not only stands out on shelves but also conveys a sense of authority and sophistication, appealing to its target audience.
Packaging Design: Developed eye-catching packaging that balances premium aesthetics with practicality. Each design was carefully crafted to ensure high shelf visibility, strong brand recall, and a consistent look across product variants.