Miraj Cinemas is one of India’s fastest-growing multiplex chains, known for delivering premium movie-going experiences through state-of-the-art screens, curated hospitality, and strong entertainment-focused branding.
To create a high-impact launch event that generated excitement, media buzz, and strong footfall — positioning the new Miraj Cinemas location as a premium entertainment destination while aligning the event with a major Bollywood film promotion.
End-to-End Event Management: Managed the complete planning, coordination, and on-ground execution of the launch event.
Stage & Setup Design: Designed and executed branding setups, backdrops, stage layouts, and audience engagement zones.
Professional Photoshoot: Conducted on-ground event photography capturing key moments, branding, and ambience. Shot high-quality food visuals for Miraj’s café and concession offerings to enhance their marketing and menu presentation.
Influencer Marketing: Identified and collaborated with local influencers, Food influencers and cinema enthusiasts to amplify event visibility, increase footfall, and create engaging social buzz around the launch.
