Sachi Muchi is a vibrant Mumbai based candy and confectionery brand that brings nostalgia and fun to every bite. With a diverse product range including aam papad, amla candy, mukhwas, paan candies, fruit slices, churan, goli, and flavour-packed shots, Sachi Muchi captures the playful spirit of traditional Indian treats while presenting them with a fresh, modern twist.
To create a visually striking and cohesive brand identity through standout packaging and high-quality product visuals, elevating Sachi Muchi’s market presence and making it a recognizable name in the flavoured candy segment.
Packaging Design: Created unique and vibrant packaging for the entire product range, ensuring each item—from aam papad to churan and candy shots—reflected its individual flavor personality while staying aligned with the brand’s overall identity.
Stickers: Designed stickers for various products, enhancing visibility and adding a fun, attractive layer to the packaging experience.
Bottle Labels: Designed full bottle packaging layouts, combining bright colors, clear labeling, and engaging illustrations to make the products stand out on retail shelves.
Commercial Packaging: Created larger-format packaging tailored for bulk orders, retail supply, and commercial distribution, maintaining both clarity and brand consistency.
Gift Boxes: Designed special edition gift boxes that package multiple Sachi Muchi products together, ideal for festive gifting and promotional campaigns. These designs were crafted to be bold, colorful, and instantly eye-catching.
Helped establish Sachi Muchi as a fun, colorful, and trustworthy brand in the candy and traditional confectionery category